Florida Lodging And Restaurant Association

https://frla.org/

(850) 224-2250

230 South Adams Street, Tallahassee, FL 32301

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Broward County hospitality workers honored at annual ROSE Awards

March 3, 2026

Nearly 250 people attended the second annual FRLA Broward ROSE (Recognition of Service Excellence) Awards at the Diplomat Beach Resort in Hollywood, Florida.

Florida high school students win scholarships at annual ProStart hospitality competition

March 3, 2026

More than 330 students from nearly 40 Florida high schools participated in the 25th annual ProStart Culinary Team Competition, hosted by the Florida Restaurant and Lodging Association Educational Foundation (FRLAEF) in Orlando.

Nick Sarra, Chairman of the Board Partner & Chief Executive Officer, Saltwater Restaurants Inc., Florida Panhandle at Florida Lodging And Restaurant Association

Northeast Florida honors frontline hospitality workers at annual ROSE Awards

February 26, 2026

Approximately 500 people from the hospitality sector in Northeast Florida gathered at the Hyatt Regency Jacksonville Riverfront for the 17th Annual ROSE Awards, an event organized by the Northeast Chapter of the Florida Restaurant and Lodging...

Florida properties recognized with 2026 Forbes Travel Guide Star Awards

February 15, 2026

A number of hotels, restaurants, and spas across Florida have been named 2026 Star Award Winners by Forbes Travel Guide.

Florida Restaurant & Lodging Association endorses Byron Donalds for governor

February 8, 2026

The Florida Restaurant & Lodging Association (FRLA) has announced its endorsement of Congressman Byron Donalds for the position of Florida Governor.

Joy Boyd, Lodging Director, Area Managing Director, Islander Resorts at Florida Lodging And Restaurant Association

Florida hospitality groups highlight economic impact during Tourism Day at Capitol

January 22, 2026

Representatives from several organizations in Florida’s tourism and hospitality sector gathered at the state Capitol to emphasize the economic importance of tourism during Florida Tourism Day.

Florida Restaurant and Lodging Association announces executive committee for 2026 board

January 14, 2026

The Florida Restaurant and Lodging Association (FRLA) has announced the members of its 2026 Board of Directors Executive Committee.

Florida reports record economic gains from tourism industry in 2024

November 30, 2025

Florida’s tourism industry delivered a significant economic boost in 2024, according to VISIT FLORIDA’s latest Economic Impact of Tourism study.

Dick Rivera receives FRLA Lifetime Achievement Award at Hospitality Stars Gala

November 17, 2025

Longtime Sarasota restaurateur Dick Rivera has been named the 2025 Lifetime Achievement Award winner by the Florida Restaurant & Lodging Association (FRLA).

Heiko Dobrikow named FRLA Hotelier of the Year at industry gala

November 4, 2025

Heiko Dobrikow, Executive Vice President of The Las Olas Company and General Manager of The Riverside Hotel in Fort Lauderdale, has been named the 2025 Hotelier of the Year by the Florida Restaurant & Lodging Association (FRLA).

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